Pelaburan Hartanah Berhad (PHB) is a real estate investment holding company and a wholly owned subsidiary of Yayasan Amanah Hartanah Bumiputera (YAHB). It was established on 8 May 2006 with the aim to boost Bumiputera ownership in prime commercial real estate assets in Malaysia.
PHB’s core business is to strategically acquire and sensibly develop properties at prime locations in Malaysia to generate affordable and sustainable long-term wealth creation to its Amanah Hartanah Bumiputera (AHB) unit trust holders. Part of its business includes the leasing of prestigious office spaces to corporate clients.
PHB is committed to;
Achieve competitive returns for investors through its profit-savvy and market-aware initiatives;
Grow commercial property portfolio through the acquisition of income-yielding property assets and real estate development; and
Manage investments through sound risk management practices and in turn, helping to preserve the financial security for customers, investors and shareholders alike.
AHB is a real estate-backed trust fund launched on 29 November 2010 by YAB Dato’ Sri Mohd Najib bin Tun Haji Abdul Razak, the Prime Minister of Malaysia and Chairman of YAHB, to enable the participation of Bumiputera in prime real estate ownership.
AHB aims to:
Provide an innovative and securitised investment fund that aims to enhance Bumiputera ownership in prime commercial properties;
Create a regular and consistent income stream by investing primarily in the beneficial ownership of a group of assets through sales and leaseback arrangements;
Offer the opportunities for more Bumiputera investors to be part of the country’s fair and balanced wealth creation initiative;
Enable Bumiputera investors to participate and be part of commercial property investment with a minimum entry of RM100; and
Provide competitive investment and returns that are based on Shariah-compliant. AHB is Malaysia’s first Shariah-compliant real estate backed unit trust fund.
Creating Sustainable, Progressive Urban Development
As a real estate investment holding company, PHB is taking an enterprise approach to expansion as it increases its footprint in the prime commercial real estate sector. To support this growth, PHB is actively acquiring and developing superior commercial properties, all in highly sought after locations within the major cities of Malaysia.
To date, PHB has accumulated commercial property assets worth more than RM5 billion. These properties are:
At PHB, creating long-term value through real estate investment is at the core of all activity. What propels PHB forward is the continued success of its customers, shareholders and investors alike.
PHB is committed to ensure its portfolio remains competitive and sustainable by actively managing a dynamic mix of commercial properties in Malaysia. Another prestigious development that is currently ongoing is the integrated high-end mixed commercial developments in Jalan Bangsar and Jalan Conlay.
Founded based on the principles of enabling long-term growth through managing, investing and expanding main businesses in the prime commercial real estate investment sector, PHB will continue to implement development projects and identify new business opportunities so that the Bumiputera agenda entrusted by YAHB is fully achieved.